Providing digital marketing services in Totnes, we employ a transparent easy to understand approch that you can trust. Having owned other businesses, we have been on both sides of the fence and have experienced some of the things that can go wrong as well as go right. From these experiences have created a unique approch that will ensure you will receive affordable, reliable digital marketing services from us, every time.
When it comes to business today, most people would agree that having an excellent web site is essential. But simply having a web site is not enough; you need to make sure your site is technically excellent, is optimised for the things people are searching for and is promote your site to improve your rankings and stay ahead of the competitors with effective link building and online PR campaigns. Our range of services is crafted so suit your needs, focusing on the areas digital marketing that will most benefit your company and ensuring you are in control from start to finish.
We believe that your digital marketing and SEO campaigns should be as flexible and changeable as the world we all do business in. That’s why we don’t expect you to agree to a fixed long term project plan right at the start; simply because things change. You might want to start by letting us do your content writing or social media campaigns to start with but later decide you have the resources to do it yourself, or you add a new product and want us to focus for a month on that. Well that’s fine with us, it’s your business and we believe you should be able to decide.
Each month we will agree with you what the focus should be for you digital marketing for the coming few weeks, rather than you committing to a long term fixed plan at the beginning of the project. This way, as your business and other events evolve, so will the focus of your digital marketing project, leaving you in total control of where our time is spent. As part of your monthly plan with us, you can add, remove or change the focus of your digital marketing and SEO campaigns.
Why not get in touch and talk through the different aspects fo digital marketing and SEO that suit your needs and we can help make your business the online success you want it to be.
Your web site is your virtual shop front to your company so ensuring you display your company and products in the best possible way is essential to staying ahead of your competitors. With skilled and experienced web site designers and technical staff, we work with our clients to create excellent looking fully functional web sites that are designed to increase enquiries and drive sales.
With mobile devices being ever more popular, all of our web site design and building services are built with mobile useability included from the start. Our mobile and tablet friendly designs will ensure that your site will operate as well on mobile devices as they do on desktops and tablets. When hositng your web site, the coice is yours; either you can continue to host the site yourselves, or we can can handle that for you, it’s all part of our service.
Of course the first thing to do is think about how you want your site to look and what features you would like it to have. A good way to do this is to have a look at other site you like the look of and maybe what functionality some of your competitors have. Whether you have some ideas already or not, just get in touch with us and we can help you make the right choices.
An essential part of deploying your web site is to make sure that the content is accurate and clearly represents your company and what it sells. Along side that the site needs to convey those messages to the search engines such as Google, Yahoo, Bing and Ask. Creating great content including blogs and news articles and doing this that will give you the most benefits from an SEO perspective can sometimes be a difficult balance. So whether you want to create your web site content yourself or would like us to do that for you, we are happy to provide all the assistance you need.
As well as your own web site content, you should also be considering the content that you need to publish on third party web sites. These include guest posts on other peoples blogs and news sites, articles for PR sites where you can promote some of the good things that are happening in your company, as well as the more frequent posts you make on the various social media platforms that you use. All of these various pieces of content help your exposure to your customers, let Google and the other search engines know what you do and create your overall web authority that is so important to your rankings.
Whether you have the time and resources to create all of your own content, can handle some but not all of it or just want to hand it all to someone else to do it, we are here to help. Just give us a call or drop us an email and we can discuss how we can help.
Pay per click advertising or PPC can be a great way for you to get in front of your customers faster while remaining in control of your marketing spend and can provide an excellent return on investment. If you are a new company or are trying to attract visitors for the more difficult keywords then getting into the organic search results can take some time. Pay per click operated by placing a ‘bid’ on any particular key word(s) or key phrases(s), so only when someone has searched for your products or services and they click on your advert do you pay.
Identifying all of the search phrases and doing some analysis on this data will provide us with their competitiveness. For the easier ones or the ‘long tail’ key phrases might be achieveable to target with SEO techniques to appear high in the organic listings. For the others you might want to choose to use PPC initially until your organic rankings have improved.
You are in full control of your pay per click budget at all times. By increasing or decreasing your bid amounts, adding or removing key phrases, being more specific about how your adverts get found or simply switching off your campaigns gives you second by second control of your PPC spend. Chat to us about how PPC could work for you and you could be generating more leads today.
Search engine optimisation or SEO is often portrayed as a dark and complex job that can only be done by the smartest of techies. We believe that if you are buying something you should understand what it is you are getting. We are happy to explain how it all works, do some SEO training with you and even share the work if that’s what you want to do. There are many parts to SEO and we can help with any or all of the following to suit your business needs making sure your site is up-to-date with the current search engine best practices:
Many people wonder whether they can afford SEO. Well the answer is definitely yes; because your competitors are likely doing it already and if they are not then the opportunity to you is huge. Let us know what it is you need and we can design an SEO campaign that is affordable and produces results.
